Ideation
Projects in the speculative domain can bypass the conventions of the normative design process, but at the same time, it is important to systematise the process to make it compliant towards the pedagogy of the design project in the communication design at NID.
Here is Tarun’s checklist of the steps involved in a typical DP in GD.
We’ve got some of the primary and secondary research in place now. The scenarios are going to go hand in hand with concept-explorations, as the scenario itself forms a key part of the narrative.
Persona building is something i am still dicey about: It does seem relevant to “user research” or “market research”, both of which are very HCD-oriented processes. With this project however, i want to challenge the universality and the hegemony of the HCD process too.
Maybe the personas themselves can become design fictions in their own right. To an extent, aren’t all personas design fictions??!! Because they’re
archetypes.
We’ve got some of the primary and secondary research in place now. The scenarios are going to go hand in hand with concept-explorations, as the scenario itself forms a key part of the narrative.
Persona building is something i am still dicey about: It does seem relevant to “user research” or “market research”, both of which are very HCD-oriented processes. With this project however, i want to challenge the universality and the hegemony of the HCD process too.
Maybe the personas themselves can become design fictions in their own right. To an extent, aren’t all personas design fictions??!! Because they’re
archetypes.
Designing for the future often means employing the use of many techniques to help predict and visualize possible changes within design. These changes can range from the eruption of trends to the invention of new technologies, and scoping these eventualities can better equip designers to anticipate and prepare in their designing. This area of design was developed from future studies or futurology, which is the discipline of analyzing existing data to theorize plausible scenarios and create strategies around them that are based on specific time plans. Futures techniques can be applied in many fields such as marketing, policy-making, and technology. Within design this discipline takes a more theoretical approach and tends to base its findings less on quantitative and more on qualitative data.
Future techniques used within design can be theoretical and are allowed to become extreme, either positive or negative, as they are not specifically intended to be accurate; even where they are being used for commercial ends, such extremes are used to promote inclusive creativity.
While these techniques can be defined and named they are not standardized approaches to designing everyday products,elements of these techniques work together and form other less structured techniques such as role playing and future histories. They should be taken and used freely within design processes to help the designer be more conscious of the future and its possibilities, as well as being used to validate the need for certain products and used as evidence for design decisions.
When working together futures techniques can identify the need for a product, analyze it critically against the current world we live in, and create viable and structured enquiries into its future.
Future techniques used within design can be theoretical and are allowed to become extreme, either positive or negative, as they are not specifically intended to be accurate; even where they are being used for commercial ends, such extremes are used to promote inclusive creativity.
While these techniques can be defined and named they are not standardized approaches to designing everyday products,elements of these techniques work together and form other less structured techniques such as role playing and future histories. They should be taken and used freely within design processes to help the designer be more conscious of the future and its possibilities, as well as being used to validate the need for certain products and used as evidence for design decisions.
When working together futures techniques can identify the need for a product, analyze it critically against the current world we live in, and create viable and structured enquiries into its future.
FUTURES TECHNIQUES
Tim Andrews
The Bloomsbury Encyclopedia of Design
Bloombury Academic, 201
Tim Andrews
The Bloomsbury Encyclopedia of Design
Bloombury Academic, 201
Here are some commonly used methodologies which can help with the futuring that is going to go into this project (hopefully)
Asking What-if Questions
Bending and twisting reality
World-building
Extrapolating future outcomes from current experiences
BLOG POSTS:
Link to What-If Scenario Ideas
(Google Slides, ongoing 5/04/2021 onwards)
Design Concept 1: Fictionaries, or Fictional Dictionaries
(3-5/05/2021)
Commenting on:
-Design Publications
-Systems
-Technical terms
-Lack of critical discourse
Design Concept 2: Design Awards from the Future
(6/05/2021)
Commenting on:
-Awards
-Competence, Competition and Competitiveness
-Privilege, Disparity, so on...
Idea 3: A design museum in the future?
🚩🚩🚩
NO DON’T DO A MUSEUM
Design Idea 4:
Post-COVID as an epoch for design- like post-war design, post-war aesthetics
CHOSEN IDEA
Fictionaries
(Fictional dictionaries for alternative futures)